Bournemouth manager Eddie Howe is determined to keep hold of his best players during the January transfer window.
The Cherries sit 15th in the Championship following the Boxing Day win over Yeovil Town and have performed solidly since winning promotion from League One last season.
The likes of defender Steve Cook, midfielder Eunan O'Kane and winger Matt Ritchie have all been linked with moves away from Dean Court.
Howe has no issues with speculation surrounding his players, however, he has no intention of letting anyone leave in the New Year.
"I have always maintained the stance that I am pleased when other clubs recognise our players," Howe told the Daily Echo. "I think it is a sign that, as a team generally, you are performing well.
"You can't stop speculation. All you can do is say we are not a selling club now.
"We want to progress and move forward and, to do that, you need to keep your best players."