Cyrille Regis believes West Brom boss Steve Clarke will have his eyes on Europe after the Baggies' excellent start to the Premier League campaign.
The Hawthorns outfit sit fourth in the table - five points behind leaders Manchester City - after Saturday's 2-1 home win over Chelsea.
And former Albion striker Cyrille Regis thinks the Midlanders, who have won six of their seven home games so far, could qualify for continental competition next term.
"I'm sure deep down Clarke will be hoping and thinking that they can (make Europe) - but it will be about consistency between now and May," Regis told Sky Sports News.
"There is still a long way to go and his first objective is 40 points and to stay in the league and as a player you focus on the next game; that is the mind-set.
"You know that your home form is the key to everything; you want it to be a fortress, the fans to come with expectation and the players to think: 'This is our home, no-one rolls us over here and takes three points'."
Clarke, who has served as a number two at Newcastle, Chelsea and West Ham and as first-team coach at Liverpool, took the reins at the Baggies over the summer following previous incumbent Roy Hodgson's appointment as England boss.
And Regis, who scored 82 league goals for Albion in 237 appearances, has been impressed by the Scot's first foray into management.
"Clarke has had a good apprenticeship," added Regis. "He has been with Kenny Dalglish, Jose Mourinho, Bobby Robson and he has seen how they manage people and the press. "He is still a novice at it but he has taken to it like a duck to water."