Oldham managing director Simon Corney has admitted that the club 'may be forced to sell' Lee Hughes.
Hughes has been in sparkling form this season, with his goals helping the Latics to mount a strong bid for promotion.
Oldham confirmed last week that Championship strugglers Doncaster had made enquiries about Hughes, who is out of contract in the summer.
The 32-year-old has been offered a new deal by Oldham but Corney accepts it could be difficult to keep him given the current financial climate.
"I've said this before but the issue is completely in Lee's hands. Hopefully he will stay but if he wants to go, he will be able to go. People know the price," Corney said.
"But it's more than just the price. If he came to us and said 'look, I want to leave', and there was reasonable money on the table, even if it wasn't the full amount, then we would have to sit down with Lee and work something out, but we may be forced to sell.
"Lee's a good lad and I don't think he'll do the club wrong and we'll just have to see what happens."