Queens Park Rangers chairman Tony Fernandes believes the club have done well in the summer transfer market, and admits he is reluctant to bring in too many loanees.
Having only narrowly avoided relegation out of the Premier League last season, the Rs are determined to steer well clear of trouble in 2012/13.
Adding fresh faces to their squad will aid them in that quest, and the Loftus Road management have acted quickly to bring bodies on board.
Robert Green, Andy Johnson, Ryan Nelsen and Samba Diakite have already been added to the ranks, while a deal for Park Ji-sung is understood to be close to completion.
Fernandes believes QPR are much stronger than they were heading into the summer window and is delighted with the early business they have been able to carry out.
"It shows that we are serious," he told Sky Sports News HD.
"We have done some good business already - five signings, good business and I think we have been the most active.
"It's been sensible business, we have gone step by step and we have made progress on the training ground, the one we are in, and we have got a new one coming, which looks pretty spectacular. We have got a fantastic academy system coming and our new stadium, which really excites me."
The fifth addition to the QPR squad is Brazilian full-back Fabio, who has joined on a season-long loan from Manchester United.
Fernandes is pleased to have the youngster on board, but admits he would rather steer clear of short-term agreements.
He added: "We did a fantastic loaner with Fabio, but it's not really my strategy. I want to build loyalty, I'm not here to train other people's players.
"We want to build our own players and that's why we invested in the squad that we've got, which is a good mix of youth and experience.
"We needed experience - the Premier League is about guys who have been playing there for the last few years, we didn't have that at QPR. I think Mark has brought in some great players."