New players Kevin Phillips, Luke Steele and Paul McShane have all been revealing their reasons for joining West Bromwich Albion, as they look to win their way back to The Premiership.
Forward Phillips looked set to team up with his old strike-partner Niall Quinn at Sunderland before opting to stay in the Midlands instead.
The Baggies paid Aston Villa £700,000 for the hitman, who could make his West Brom debut away against the Black Cats live on Sky Sports 1 on Monday and the veteran says that a number of factors played their part.
"I had a lot of decisions to make - and not just football decisions. I had to sit down with my family and children," Phillips told the Sun.
"There were a lot of things to consider and I just feel staying in the area is a big positive, not least when I looked at the West Brom squad.
"They've managed to keep virtually their whole squad together. I spoke to the manager and feel the club has an excellent chance of going back up."
Former Manchester United duo Luke Steele and Paul McShane have also been brought in by Bryan Robson, and the goalkeeper claims one of his team-mates encouraged the move.
On loan midfielder Kieran Richardson helped Albion miraculously beat the drop in the 2004/05 season, and had only good things to say about the Black Country club.
"Me and Kieran are the same age and played in the same Youth Cup side at United," Steele told West Brom's website.
"Having had one of the lads play for West Brom and praise them so much was a factor in my decision.
"He was impressed with the staff and the whole club in general."
Meanwhile, ambitious centre back McShane believes his experience on a season-long loan at Brighton last season, where he was awarded the Player of the Year by the Seagulls' fans, will stand him in good stead.
"Chris Perry and Curtis Davies are both very good players and I'm not taking anything for granted," McShane added.
"I've got to fight for my spot and I know it will be hard but I'm always up for a challenge.
"Last year at Brighton I was thinking 'I'm playing here week in week out and it will be fairly hard to go back to United and not be part of the first team'.
"It was an easy decision to come here at the end of the day."
All three are in contention to play in the Carling Cup clash at Leyton Orient on Thursday.