Plymouth Argyle have snapped up striker Bradley Wright-Phillips on a two-year contract from Southampton.
The Saints had been unable to offer the 24-year-old a new deal St Mary's due to the League One club's financial difficulties.
Crystal Palace had expressed an interest in the former Manchester City youngster, but he has opted for a move to Plymouth.
Pilgrims boss Paul Sturrock is now hoping Wright-Phillips will grasp the chance to kick-start his career at Home Park.
"He was kind of an in-and-out player at Southampton - I think it's time to rekindle his career," Sturrock told the club's official website.
"It's time for him to work his passage to get himself back to the standards he has achieved in the past, and I think we're the right kind of club for him.
"When he started at Manchester City, he was very bright, but his career has taken a nosedive over the last two or three seasons.
"We've just got to turn him on, to find and push the right buttons. We'll be working very hard with him.
"The reason why I went down the road with him is that he's done it before, and I am very confident he will do it again.
"He's seen it, done it, got the t-shirt, but he hasn't done it very often lately and we have got to find out what makes this boy tick very quickly."
Wright-Phillips had scored 25 goals in 121 appearances for Southampton after joining the club from City three years ago.