Adrian Boothroyd has vowed to retain the services of striker Marlon King this summer.
King made his comeback from a serious knee injury against Manchester United on Saturday and hinted after the game that he could leave Watford in the summer.
The Hornets seem certain to slip out of the Premiership, but this will not prompt Boothroyd to cash in on his most saleable assets.
"He won't go," Boothroyd said of King. "One of the things I admire about West Brom is the fact that when you try to get their players they just say 'no'.
"Then you try and try and they just say 'no'. That's exactly what is going to happen here. We don't have to sell anybody."
Boothroyd is determined to retain the core of his squad in a bid to ensure Watford are competitive next term, irrespective of which division they find themselves in.
He added: "I'm sure there's one or two looking at teams that may possibly go down and thinking 'how can we raid them?'
"Whatever happens to us, I want to keep the players together that I want to keep. Nobody will leave that I don't want to leave, especially those that have done so well this year.
"It will be very difficult if a player says they want to leave, but that's where I'll earn my money.
"I've chatted with the people I think I need to chat to, those that may get tapped-up if that were ever to happen, because it is my job to be pro-active."