Juventus have played down their interest in Arsenal captain Robin van Persie because of the Gunners' demands.
The Serie A champions have been widely reported to be among the favourites to sign the 28-year-old forward after he declared his intention not to sign a new contract at the Emirates Stadium.
But Juventus director Giuseppe Marotta told Sky Sport Italia he did not see great value in the proposed deal.
"A top player is not only judged by how much he costs," said Marotta.
"It can also mean a player who costs less but on the pitch shows an absolute value.
"Van Persie is a great player but Arsenal do not intend to lose him. And you cannot indulge in a player if the owners don't want (to sell).
"Talk of our real interest in him seems excessive to me."
One Premier League player who is heading for Turin is Manchester United midfielder Paul Pogba.
Marotta added: "Pogba? He arrives tonight and he will quickly take his medical, then we will sort out the details of his contract."
The 19-year-old Frenchman was accused of showing no respect to United after refusing to sign a new deal and opting to join Juve instead.