Hull City manager Steve Bruce was left ruing an early miss from new signing Nikica Jelavic after suffering a 1-0 defeat at Norwich City.
Norwich stole all three points deep into the second half when Ryan Bennett beat Hull defender Alex Bruce to head home a Robert Snodgrass corner.
It could have been a very different story however, with Hull making a lively start as newcomer Jelavic was put through in front of goal inside two minutes.
Hull captain Robert Koren raced down the right wing before cutting inside to find the club's record signing, who could not steer home from six yards out.
Moments later, wing-back Liam Rosenior raced onto the end of an Ahmed Elmohamady cross, only to shoot high and wide as Hull squandered their best openings of the match.
Bruce was ultimately left disappointed with Hull's performance in front of goal but admits it would have been a dream start for Jelavic, following his arrival from Everton earlier in the week.
"We had a big chance in the first couple of minutes when Jelavic hit the post and Liam Rosenior had a really big chance, but overall in the second half we were a touch disappointed with how we handled the ball," he told Sky Sports.
"He [Jelavic] has done everything right. His connection with it was right, he struck it really well and I was expecting it to nestle in the back of the net.
"It has hit the post and missed by two inches. What a start that would have been for the lad.
"When you play like that away from home, to come away with a point would have been terrific for us, another point on the board, but it wasn't to be."
Victory draws Norwich level on points with Hull, just five clear of the relegation zone and Bruce warned against piling the pressure on his newly-promoted side.
Hull have fared better than many expected on their return to the Premier League and remain 10th but Bruce believes Chris Hughton's side benefit from their superior top-flight experience.
"It is about expectation," he added.
"We are a newly-promoted club. Everybody expects us to be in the bottom three and when you have been here for two or three years everybody expects you to be in the top six.
"That is how it is in the Premier League, but Chris has been around it a long time."