Former England striker Kevin Phillips insists he has no intention of settling for a 'super-sub' role at Blackpool.
Veteran Phillips, 38, is determined to win his place back in the Tangerines' starting XI after finding himself relegated to the bench in recent weeks.
Manager Ian Holloway has preferred to start with Lomana Lua Lua and Callum McManaman in the last seven games - leaving Phillips unhappy at being out of the team.
But the summer signing from Birmingham, who has netted seven goals this season, is determined to fight his way back into Holloway's plans.
"Let me get one thing clear - I don't want to be a super sub," he told the Blackpool Gazette.
"At my age and the stage of my career, I don't want to be known as that. It is difficult to come on with 15 minutes to go, because it takes you 15 minutes to get into the game.
"So it is very frustrating at the moment, especially as I started the season in the team, and was playing and scoring goals.
"For the last eight games I have found myself sitting on the bench, which has become increasingly frustrating.
"But all I can do is keep trying to train hard and when called upon try my hardest, but it is difficult."