Napoli owner Aurelio De Laurentiis has no intention of offloading highly-rated playmaker Edinson Cavani.
The Uruguayan has attracted plenty of interest in recent times, with a collection of Europe's leading clubs believed to be chasing his signature.
For now, though, the 24-year-old forward remains out of their reach, with Napoli unwilling to even consider doing business.
De Laurentiis claims the South American is a 'priceless' commodity and one he has no intention of parting with.
He told GR Parlamento: "How much is Cavani worth? Cavani is priceless.
"He is not for sale. I wouldn't sell him for 100million euros (£88m).
"For now his mission is to fight for the colours of Napoli. If I say he is worth a lot, hopefully people will tire of asking about him.
"Once [Inter Milan owner, Massimo] Moratti phoned me to ask about [Marek] Hamsik but I told him that he wasn't moving and Moratti promised that he would not ask about any more players."