Steve Bruce has vowed to 'deal with' Marcos Angeleri after the Sunderland defender hit out at him in the media.
The 27-year-old Argentina international complained about Bruce during an interview last week, claiming the Black Cats boss was 'not a nice person' and did not speak to him.
Out-of-favour Angeleri, who has struggled to make an impact at Sunderland, making just two Premier League appearances as a substitute, also stated: "I think he doesn't like me because I'm not English."
While shrugging off the personal jibes made by Angeleri, Bruce has taken particular offence to that accusation, telling The Journal: "I will deal with that.
"I don't mind any of the quotes he has attributed to me. I don't go into management to be liked.
"All you can try to be is as honest as you possibly can.
"I will be dealing with Angeleri, I will be keeping it in house. To go down the road of this race card saddens me."
Angeleri's comments follow the remarks made by Aston Villa boss Gerard Houllier about Bruce in January, indicating he was 'an easy target' for the Black Cats boss' criticism over the signing of Darren Bent because he is 'a foreign manager'.
Some reports linked Angeleri's comments to that incident, but Bruce has angrily stamped on suggestions of racism, adding: "What's the world coming to?
"It was obscene that was thrown at me. When you look at the players we have here, we probably have one of the most multicultural, international squads in the Premier League.
"I do question what the world is coming to when that is thrown at me.
"We have a disagreement with a player who has not performed yet. He has found it difficult in England, he has talent because he played for Argentina.
"But for an argument to be brought up that I had with Houllier. If you have a row with someone who is not English, then you are a racist. For me that is sad where we are and what we are doing.
"That was a horrific piece of journalism."