Joe Cole knows he must continue to do the business for Chelsea if he is to make England's World Cup squad.
The 28-year-old is among those hoping to be on the plane to South Africa this summer, but his involvement is far from guaranteed.
He has struggled to make an impression at Stamford Bridge since undergoing knee surgery in September, putting his international future on hold.
England boss Fabio Capello has raised concerns at Cole's dip in form, but will have been encouraged by the midfielder's performance in Chelsea's 2-1 victory over title rivals Manchester United on Saturday.
A starring role at Old Trafford has reignited the debate about whether or not he should be handed a recall by Capello, but the player himself insists his sole focus at present is on helping his domestic employers to the Premier League crown.
"You cannot talk your way into the England squad," said Cole.
"If I am playing regularly in a team fighting to be champions I will have every chance.
"But my main focus now is Chelsea. It is very important this club gets back to the summit of English football.
"I want to be part of the team that becomes champions again."
Cole accepts that he has endured a difficult time of late, with Chelsea boss Carlo Ancelotti overlooking him on a regular basis.
However, he has forced his way back into the fold, as part of a three-pronged attack, and hopes he has done enough over recent weeks to earn a prolonged run in the side.
"It is not down to me to pick the team," he said.
"But I enjoy playing on that right side.
"We changed the system in January and things went really well. We also changed the system in the last three games and the same thing has happened.
"I never lost belief in myself and there is no doubting what I can do. I just needed a run of games."