Hamilton team bolstered
Experienced manager Coton joins XIX Entertainment set-up
Last Updated: 08/02/12 4:02pm
Lewis Hamilton: Cannot wait to start new Formula One season
Lewis Hamilton's management team has been bolstered by taking on the services of the highly-experienced Didier Coton.
Hamilton's management team XIX Entertainment have recruited Coton, who has previously worked with several racing drivers including former double world champion Mika Hakkinen.
In the midst of a poor run of performances last year, Hamilton's father Anthony claimed that his son needed a manager who is more personally involved in his career.
And the latest move by XIX signals owner Simon Fuller would seem to be a step in that direction given Coton's F1 experience.
"Simon is committed to creating a team that will help me achieve my ambitions for 2012 and beyond," 2008 world champion Hamilton said.
"Didier's appointment builds on the existing strengths of XIX and I am delighted to have him as part of the team. I'm positive about the season ahead and can't wait to start."
Hamilton talked of the need of "a happy bubble" around him at the end of last season in Abu Dhabi following numerous on-track incidents and disruption in his private life.
Coton, who runs his own Aces Management company, is eager to start working alongside both Fuller and Hamilton.
He said: "Being appointed by Simon to join the team is a great honour. I am excited to work alongside two such prestigious personalities and talents.
"XIX's visionary approach is unique and one I believe in. I look forward to helping Lewis achieve success and developing long term projects with Simon and his team."